SEO & WordPress Developer
Darrel Pontejo

About Me
email@darrelpontejo.com
(+63) 962 886 9859
I am an experienced SEO Specialist, WordPress Web Developer, and Digital Marketing Professional with over 8 years of experience in optimizing websites, managing campaigns, and improving online visibility. My expertise spans technical, on-page, and off-page SEO, Google Ads management, and social media marketing across multiple platforms. I specialize in building SEO-friendly, high-performing WordPress websites that enhance user experience and support business growth. With a strong background in analytics and content optimization, I focus on developing data-driven strategies that increase traffic, improve rankings, and drive conversions. My goal is to help businesses strengthen their digital presence through effective SEO, targeted advertising, and creative marketing solutions.
Work Experience
2024 – 2025
SEO & WordPress Web Developer
Global Staff Network – Dvo PH
At Global Staff Network, I optimized multiple client websites for higher search visibility and improved user experience. My role involved conducting comprehensive technical SEO audits, resolving indexing and crawl issues, and implementing structured data to enhance organic performance. I also built and customized WordPress websites from scratch—ensuring they were responsive, mobile-friendly, and SEO-optimized. Through strategic content structuring and UX improvements, I helped increase site traffic, engagement, and conversions.
2023 – 2024
Digital Marketing Manager (SEO & PPC)
Significant.com.au
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2022 – 2023
Digital Marketing Manager
Creativeblox – USA
At CreativeBlox USA, I led digital marketing efforts that included SEO, PPC, and social media campaigns. I developed keyword strategies, optimized landing pages for better conversions, and ran targeted ad campaigns across Google and Facebook. Working closely with the creative and content teams, I ensured that all campaigns aligned with brand goals. My work resulted in increased organic visibility, stronger social engagement, and measurable growth in qualified leads.
2020 – 2023
Project Marketing Manager (SEO, Web, PPC & Social Media)
The Speed Up Co
As Project Marketing Manager, I oversaw a team handling SEO, paid advertising, and web development projects. I managed SEO strategy, website builds, and digital campaigns designed to improve visibility and ROI. My responsibilities included setting up and optimizing PPC campaigns, developing WordPress websites, managing social media content, and analyzing performance through analytics tools. I successfully delivered projects that drove growth in traffic, engagement, and revenue across multiple client accounts.
2016 – 2018
SEO Specialist
The Land Geek – Phoenix AZ USA
At The Land Geek, I focused on increasing organic search visibility through technical audits, keyword optimization, and high-quality link-building strategies. I implemented on-page improvements such as optimized meta data, internal linking, and content structure, leading to significant increases in organic traffic. My consistent reporting and performance tracking helped guide content and marketing decisions that contributed to long-term ranking success.
2014 – 2020
SEO & Marketing Team Manager
BuyCurvy.com – Jonesboro AR USA
I managed the SEO and marketing team for this eCommerce brand, overseeing strategies that grew organic sales and online visibility. My responsibilities included keyword research, site optimization, and content marketing, as well as social media management to increase brand awareness. By coordinating SEO, PPC, and content campaigns, I improved overall site performance and maintained a strong digital presence across platforms.
2014 – 2018
SEO Manager
ApprovedFans – Raleigh NC USA
At ApprovedFans.com, I led SEO initiatives to strengthen online rankings and brand authority. My work involved technical SEO enhancements, backlink acquisition, and content optimization for target keywords. I consistently achieved improvements in organic visibility and user engagement by implementing white-hat SEO practices and performance tracking using analytics tools.
2014 – 2016
SEO Manager, Web Developer & Social Media Specialist
Lagerstein.com – Brisbane AU
I developed and managed the official website for the band Lagerstein, optimizing it for SEO and fan engagement. My role covered web development, social media content creation, and online advertising to promote tours and releases. Through technical improvements and engaging content, I helped increase website traffic and grow the band’s online following.
2013 – 2014
SEO Specialist
Just Simply Outsourcing Worldwide – DVO PH
As an SEO Specialist, I performed keyword research, technical audits, and link-building to boost client rankings and online visibility. I also supported web content optimization and tracking, ensuring measurable results for multiple projects across various industries.
Freelance SEO Project – 2013 to 2025
SEO Specialist & WordPress Developer
Dental Essence Australia
I built and optimized SEO-friendly WordPress websites and led local SEO campaigns that improved search visibility and lead generation for the clinic.
SEO Specialist & WordPress Developer
Frontier Properties USA
Improved organic rankings through technical site audits, local optimization, and structured content strategies that increased qualified leads.
SEO Specialist
Search Insights Australia
Executed keyword analysis, backlink outreach, and on-page SEO strategies for B2B clients, improving domain authority and ranking positions.
WordPress Developer
Academy for Health Superheroes London
Developed and customized an educational website optimized for SEO and user experience, enhancing visibility and functionality.
SEO Manager
Digital Diablo / Digital Morning Star / First Choice Patios / Haircc
Managed SEO strategies and campaigns, driving organic traffic growth and stronger brand presence through white-hat link-building and on-page optimization.
Core Skills & Expertise
SEO
Advanced on-page, off-page, and technical SEO strategies that boost visibility, rankings, and organic growth.
Local SEO
Proven experience improving local map rankings, Google Business Profile optimization, and driving leads from nearby audiences.
eCommerce SEO
Optimizing online stores for higher traffic and sales through keyword targeting, product schema, and conversion-focused strategies.
WordPress Development
Skilled in building and customizing responsive, SEO-friendly websites with fast performance and modern design.
Digital Marketing Management
End-to-end campaign planning, execution, and performance tracking across SEO, PPC, and social media.
SEO & Project Management
Experienced in leading digital marketing teams, delegating tasks, and delivering data-driven results on time.
PPC & Meta Ads
Expertise in managing Google Ads and Meta Ads campaigns to increase conversions and optimize ad spend.
Social Media Management
Developing brand strategies, ad creatives, and content calendars to grow engagement and online presence.
Full Stack Virtual Assistance
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Capable of handling marketing operations, analytics, client coordination, and administrative tasks efficiently.
Products I’ve Worked With














